The goal of this form of politics is the manufacturing and maintaining of 'pluralistic ignorance' where members of a group mistakenly believe that most other members disagree with them. As a result, a well-organised minority is able to dominate the group as a whole by convincing them of a fictitious shared consensus supporting their rule or values. Taken separately, many individuals may recognise that they don't agree with what is being done in their name. But at the same time they believe they are one of a very few who think this, and so they go along with the thing they disagree with.
How is this rule of the few established and maintained? It is essential that the majority never realise that their views are in the majority, or they will withdraw the grudging acquiescence on which the minority's precarious rule relies. Therefore on certain issues, silence must fall. By one means or another, members of the majority must be dissuaded from speaking truthfully about what they believe in places where others might hear them, believe them, and say 'Yes - #metoo!' For such a cascade of personal disclosures would quickly unravel the delicate fabric of the fictional consensus.